Hell no. Cool Points Club alone is no silver bullet. CPC offers a super simple, entirely new, way to act. We can’t consume our way out of this problem, but we do see a world where that consumption doesn’t have to be a part of the problem.
Collectively, as a team of 8 billion, we hold the key to solving this. It means mass adoption of climate action. That is something we believe we can play a major part in.
Over and above action, CPC offers engagement and connection. So much of what we are thrown today is doom and gloom — and downright demotivating.
Our brand is one that will help fund, prove, scale, and commercialise climate technology for massive impact in the long term, and ultimately reverse climate change.